Inspired by the graphic design, popular music, and street life of his native Tijuana, Bay Area artist Julio Morales creates conceptual works of art based on digital technologies. For the Cerca Series Morales presents, Informal Economy Vendors, an ongoing project that documents street vendors' customization and exploitation of the pushcarts used on the busy streets of downtown Tijuana, Los Angeles, and San Francisco. The artwork explores the influence of Latin American economic strategies that appear in California as a result of economic adaptation. It is the artist's contention that this informal commercial activity is one of the ways in which Mexican American vendors adapt to social space while recreating a sense of public life they left behind. In turn these economic strategies "contaminate" and are now transforming the urban landscape of California cities.

Cerca Series: Julio Cesar Morlaes is made possible by the City of San Diego Commission for Arts and Culture.

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